Internal Sales Playbook — Authorized Access Only

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Government Sales Playbook · Confidential

Everything you need before any government meeting.

Pricing breakdown, pitch scripts, pilot process, installation steps, and answers to every objection. Study each tab before you walk into any room.

All tiers at a glance

Know the four tiers before any meeting.

Each tier serves a different audience and deployment model. The price reflects scope, not just size.

Tier Price Target Deployment Duration
🇪🇬 Egypt Pilot$5K–$25KMCIT, ITIDA, TIECCloud (Egypt)90–180 days
🇦🇪 UAE Pilot$10K–$50KAI Office, G42, TDRACloud (UAE)90–180 days
🇸🇦 Saudi Pilot$25K–$200KSDAIA, NEOM, STCCloud or On-Prem90 days–multi-year
Sovereign License$12K–$18K/yrAny MENA ministryAir-gapped On-PremMin 3 years
What every client gets — regardless of tier
27Named rules
39Tests passing
24hSLA response
v2.2Engine version
3 rules to always follow in government meetings
🇪🇬 Egypt — MCIT · ITIDA · TIEC · EG-CERT
$5,000 – $25,000
Pilot engagement · 3–6 months · Annual renewal available
Why this price range — know the 3 levels
Who to contact and what they care about
Your opening pitch — memorize this
Say this in the first meeting or email

"We are offering Egypt a dedicated pre-execution enforcement layer for AI-generated commands — built in Alexandria, aligned with Egypt AI Strategy 2025–2030, and deployable with full data residency inside Egypt. The pilot starts at $5,000 for 90 days, with an NDA on first contact. We are currently in active pipeline discussions with UAE and Saudi counterparts."

Egypt-specific selling points — use these exact phrases
🇦🇪 UAE — AI Office · G42 · TDRA · ADIO · NESA
$10,000 – $50,000
Active Pipeline · 3–6 months · Fastest moving market

UAE is your hottest market. They move fast, pay well, and set the standard for the whole region. A UAE contract opens doors in every other MENA country automatically.

The 3 price levels explained
Who to contact and what they need
Your opening pitch for UAE
UAE responds to scale and authority — pitch big

"TEOS Sentinel provides deterministic pre-execution enforcement for AI-generated commands — the missing enforcement layer between AI generation and national infrastructure. We are aligned with UAE AI Strategy 2031, deploy with Abu Dhabi or Dubai data residency, and provide NESA-compliant reporting. Pilot engagement starts at $10,000. We have existing traction in the MENA region and are actively onboarding government partners."

UAE moves fast. Come with a live demo ready, a one-page brief, and NDA ready to sign on the spot. They will want a proof-of-concept within 2 weeks of first meeting. Do not make them wait.

🇸🇦 Saudi Arabia — SDAIA · NEOM · STC · NCA
$25,000 – $200,000
Largest deal potential · Multi-year available · Slowest to close but highest value
The full price range — understand all 4 levels
Who to contact in Saudi
Your opening pitch for Saudi
Saudi respects authority, scale, and sovereignty — use all three

"TEOS Sentinel is the first AI execution enforcement infrastructure built specifically for national and autonomous systems. We provide deterministic kill-switch control over every AI-generated command before it touches production infrastructure — aligned with NCA cybersecurity mandates and Vision 2030 AI sovereignty goals. We offer on-premises deployment with Saudi data center residency, multi-year terms, and full source escrow. Pilot engagement starts at $25,000."

Saudi deals are slow but the largest. Expect 3–6 months from first contact to signed contract. Always come through a warm introduction when possible — relationships (wasta) matter enormously. Never negotiate yourself below 80% of your quoted price.

Any MENA Government — Air-Gapped · On-Premises · Zero External Calls
$12,000 – $18,000 / year
Annual license · Minimum 3-year term · Total minimum commitment: $36,000

The Sovereign License is the most secure deployment. The government owns the instance completely. You deliver the software, they run it forever. No ongoing cloud dependency on you.

What makes Sovereign different — know every feature
Why $12K–$18K per year — the 3 sub-tiers

Setup fee is SEPARATE from the annual license: $5,000–$10,000 one-time for the initial installation visit. Always quote this separately so the annual number looks smaller.

When someone asks "can we host it ourselves?" — say this
Perfect response — converts cloud pilots to sovereign contracts

"Yes — that is exactly our Sovereign License. We install the enforcement engine on your infrastructure, fully air-gapped with zero external network calls. You own the data, you own the audit logs, you own the instance. We deliver rule updates via secure offline channel with cryptographic verification. Annual license starts at $12,000, minimum 3-year commitment. Source escrow is included — meaning you hold a copy of the full source code independently of us."

The complete pilot journey

From first email to signed contract — 8 steps.

1
First contact
Send the outreach email. Subject: "AI Execution Enforcement — Government Pilot Request." Attach a 1-page PDF brief. Offer NDA immediately. Do NOT send pricing in the first email — ever.
Day 0
2
NDA signed
Once they respond, send the NDA immediately. Standard mutual NDA — they sign, you sign. Now you can share technical details, architecture docs, full pricing, and source code review.
Day 1–7
3
Technical briefing
Video call or in-person. Show: /health endpoint (27 rules, 39 tests), /scan returning BLOCK 100 on rm -rf /, audit log, Command Center dashboard. Let them run commands themselves. The engine speaks for itself.
Day 7–14
4
Proof of concept (POC)
Give them free API access to the live Railway engine for 2 weeks. Let their team run real commands from their environment. No commitment needed. This proves value before any money.
Day 14–28
5
Pilot proposal
Formal proposal document: scope (which departments), duration (90 or 180 days), deliverables (audit reports, compliance output), price, payment terms (50% upfront, 50% at day 90).
Day 28–35
6
Contract negotiation
They will negotiate. Rules: never below 80% of quoted price. Acceptable: longer payment terms, phased deployment. Charge extra for: custom rules, additional departments, on-site visits.
Day 35–60
7
Pilot live
Deploy dedicated Railway instance. Give them: API endpoint, Telegram bot access, Command Center, weekly audit report PDF. Check in every 2 weeks. Fix anything within 24 hours.
Day 60–150
8
Pilot review and renewal
At 90 days: present report showing scans run, BLOCKs fired, threats prevented. Propose annual contract or Sovereign License upgrade. Small pilots become large contracts here.
Day 90–150

What you install and how

Two components. Two deployment models.

Cloud installation — Egypt, UAE, standard pilots (2–4 hours)
On-premises installation — Saudi, Sovereign (half-day on-site)
Minimum server specs for on-prem
CPU
2 cores min (4 recommended)
RAM
2GB min (4GB recommended)
Storage
10GB min (1 year logs)
OS
Ubuntu 20.04+ / Linux
Node.js
v20 LTS
Network
Internal only (air-gap)

Objections and answers

Every objection you will hear — and exactly what to say.

Memorize these. Tap each one to reveal the answer.

It is too expensive.
Your answer:Compare this to the cost of one security incident caused by an AI agent executing a destructive command on production infrastructure. One incident costs more than a 3-year pilot contract. We also offer a $5,000 entry point specifically so you can validate value before a larger commitment.
We do not know your company.
Your answer:We are Elmahrosa International, founded in Alexandria, Egypt, accepted to Consensus Hong Kong 2026 and Consensus Miami 2026 — the leading global technology governance forums. Our GitHub is fully public, our engine is open to technical review, and we offer NDA and source code review before any financial commitment. We also offer a 2-week free POC — no risk at all.
We cannot send data outside our country.
Your answer:That is exactly why we built the Sovereign License. Air-gapped, on-premises deployment inside your data center. Zero external network calls. All audit logs stay on your servers. Nothing leaves your country. This is a core design requirement, not an afterthought.
Is there an open source alternative?
Your answer:No open source pre-execution enforcement engine exists for AI agent environments. Open source tools like Semgrep, Snyk, and Trivy are post-commit scanners — they evaluate code in repositories, not commands at runtime. TEOS blocks at the point of execution. That gap does not exist in open source.
Why not use AI to detect threats instead?
Your answer:AI-based detection is probabilistic — the same input can produce different verdicts. For government enforcement, you need determinism: same input always produces same verdict, auditable and legally defensible. Our 27 named rules operate on fixed logic. That is why governments use deterministic firewalls, not AI, for security enforcement.
We do not use AI agents yet.
Your answer:You will — and soon. Every MENA government is deploying AI under their national AI strategy in the next 24 months. The question is not whether you will need enforcement. It is whether you have enforcement ready before the first incident. A 90-day pilot now costs $5,000–$25,000. A security incident after deployment costs millions.
Show us proof it actually works.
Your answer:We can give you live API access to our production engine right now — no signup, no commitment. Send any command to our /scan endpoint and see the deterministic verdict in under 200ms. Our /health endpoint shows 27 rules, 39 passing tests, and live uptime. We will run a full live demo in your environment during the technical briefing.
We need to go through a formal tender process.
Your answer:We fully support that. We are ITIDA procurement framework compatible in Egypt and can provide all documentation for formal tender: technical specification, security assessment, vendor profile, pricing breakdown, and compliance references. We can also structure the pilot as an innovation grant engagement, which often bypasses the full tender process in MENA jurisdictions.
What happens if your company closes?
Your answer:Two protections. First: the Sovereign License includes source escrow — a copy of the full source code held independently so you can continue operating forever. Second: the engine is built on Node.js with zero proprietary dependencies. Any competent developer can maintain it. We designed it this way deliberately so governments are never dependent on us.
Can it handle millions of requests at national scale?
Your answer:The current deployment handles thousands of scans per day. For national scale, we deploy multiple instances behind a load balancer on your infrastructure. The engine is stateless — each scan request is independent — so horizontal scaling is straightforward. We architect the multi-node deployment for your specific volume requirements during the technical scoping session.